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Last updated: 04 March, 2008
Page 47
Bendicks of Mayfair is helping retailers make the most of this spring's gifting opportunities with its quality range of boxed chocolates. From its classic Mint Collection to the recently launched Bittergingers, Bendicks has a variety of delicious products to cater for the 56% of adult consumers who buy boxed chocolates at Easter. In addition, Father's Day, which takes place this year on June 15, is another key sales occasion where Bendicks chocolates prove popular, and the end of the school year is a strong growth area for the sales of token gifts. Bendicks is giving away five products prizes, worth £50 each.
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